(BUSINESS WIRE) Prudential Real Estate and Relocation Services, a Prudential Financial (NYSE:PRU) company, announced the appointment of Jay Lanigan as Broker Network Manager for the Northeast region. Lanigan will work as the liaison between Prudential Relocation clients and counselors and Prudential Real Estate Network companies for the Northeast region.

"This is a great opportunity for Prudential Real Estate and Relocation Services to have such a seasoned professional join our team," said Joseph Cardini, senior vice president, Global Alliance Management and New Product Development, Prudential Relocation. "Jay's vast experience and knowledge of the industry will help to further strengthen our real estate broker relationships throughout the Northeast region."

Lanigan has more than 20 years' experience in the real estate and relocation industries. His past roles include inventory management, marketing assistance and destination services, referral coordination, Broker-to-Broker referral activity, and account management responsibilities. Lanigan is also a licensed realtor in the state of New Jersey.

About Prudential Real Estate and Relocation Services

Prudential Real Estate and Relocation Services is Prudential Financial's integrated real estate brokerage franchise and relocation services business. The real estate group markets franchises primarily to existing real estate companies. As of December 31, 2002, there were more than 1,600 franchise offices and over 44,000 sales professionals in the franchise network in the U.S. and Canada. All franchisees are independently owned and operated. Prudential Financial's real estate group began offering franchises in 1988 and is now one of the largest real estate brokerage franchise networks in North America.

Prudential Financial's relocation group is the second largest provider of comprehensive global relocation services in the United States as of February 22, 2002, according to Relocation Information Services. In 2002, the company completed approximately 188,000 service transactions to 56,250 transferees.

With locations in the United States, Canada, United Kingdom, France, Mexico, Hong Kong, Singapore, Taipei, Tokyo and Shanghai, Prudential Financial's relocation group has the global capabilities to offer clients a variety of services in connection with the relocation of their employees. These services can include coordination of intra- and inter-country relocations, intercultural training, global business consulting, appraisal, inspection and sale of relocating employees' homes, equity advances to relocating employees, assistance in locating a home at the relocating employee's destination, global household goods moving services and client cost-tracking and a variety of relocation policy and group move consulting services. The company has an established client base, ranging from global Fortune 500 companies to U.S. government agencies.

Prudential Financial companies, with approximately $421 billion in total assets under management as of September 30, 2003, serve individual and institutional customers worldwide and include The Prudential Insurance Company of America, one of the largest life insurance companies in the U.S. These companies offer a variety of products and services, including life insurance, property and casualty insurance, mutual funds, annuities, pension and retirement related services and administration, asset management, banking and trust services, real estate brokerage franchises and relocation services. For more information, visit http://www.prudential.com.