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Industry News
New Real Estate Price Negotiation Software Uses Statistical Analysis of MLS Data

Issue: November 2003
Author: N/A

(PRWEB) RealNegotiate, the first data-mining software tool for real estate price negotiation, will be exhibiting and presenting a press conference, at the Realtors® Expo (Nov 7-10th, San Francsico, CA). The statistical approach provides objective, property specific answers to key pricing questions for buyers, sellers and professionals (realtors, appraisers, etc) in a user-friendly format that can be customized to any MLS. RealNegotiate was developed based on extensive feedback from realtors and their clients, and the statistical approach has been validated through both research and practice. Free VIP invites to the Expo and press conference are available, as well as free 30-day trials of the software.

Announcing the release of the first statistical software tool for real estate price negotiation, RealNegotiate (www.realnegotiate.com), which will be exhibited at the National Association of Realtors® Expo (Nov 7-10th, San Francsico, CA) at Booth 301 and the New Products Showcase. RealNegotiate will be presented at a press conference on Nov. 8th, at 11am, at the Expo’s Moscone Center, Room 110. Live demonstrations of the software, as well as 30-day free trials, will be provided at the press conference.

RealNegotiate is the first user-friendly data-mining software tool designed for real estate pricing and negotiation. RealNegotiate is the unique in its use of statistical analysis of MLS data to provide objective, property-specific numerical answers to real estate pricing and negotiation questions such as:

  • “How should I list my home to sell at my target price, within the next 60 days?”
  • "What sales price has a 90% likelihood, within the next 50 days?"
  • “I have received an offer of $400K for this home. What is the likelihood of getting a higher offer - in the next 30 days?”

RealNegotiate includes tools for buyers, sellers, investors and realtors/agents, to attain the best price, with the quickest sale and highest likelihood of success. The software provides the capability for high user ROI, by helping users buy for the highest price, sell for the lowest price, while meeting their time goals with high likelihood.

Users simply enter their property information (list price, comparables) and goals (target sales price, time to sale, probability of a successful sale), and RealNegotiate shows how to get there, based on the market data. RealNegotiate was developed based on the extensive input of realtors and their clients, and has been tested and verified on market data from a number of MLS databases nationwide.

Research in Scientific American (January 2002) indicates that regardless of whether you are buying or selling, using a software-generated negotiating position will significantly increase the likelihood of reaching an agreement that is more favorable to you. The data-centric negotiation approach has been highlighted in a number of recent media, including the Wall Street Journal’s Real Estate Journal, Sales Trends (May 2003), in which the statistical approach was used to purchase a $1M+ property for 20% below asking price.

 


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